Aretha launches Novyy.com

Investment firm Aretha Capital Partners on August 4 announced the launch of Novyy.com, an integrated platform for global real estate buying and investing.

Novyy.com currently lists properties and investment opportunities located in India, key European markets and the UK with up-to-date valuation. Further capabilities for identifying and fulfillment are being developed and new features will continue to be added with time, said a press release.

Over 100 million people are expected to buy homes in this decade, whether locally or abroad, of which over half of them are in emerging markets. Novyy.com promises a seamless experience for these buyers, said the release. It will also bring verified investment opportunities from across the world, added the release

Ashish Saraff, Founder and CEO of Novyy.com, said, “I am excited to announce the launch of Novyy.com, knowing that we will transform the real estate business around the world by simplifying processes, removing friction and drastically reducing costs for consumers.”