JLL India’s residential services wing partners with Snapdeal

International property consultancy JLL India‘s residential services division has partnered with online marketplace Snapdeal to market residential real estate in the country.

According to a press release, the partnership will combine Snapdeal’s deep penetration into the online consumer market and JLL India’s expertise in residential real estate marketing.

The release said with the added capabilities of the firm’s recently launched residential marketing portal JLLR.CO.IN, the move will cement JLL India’s leadership stance in the country’s online and offline real estate markets. Effectively, customers looking to purchase residential properties on Snapdeal can now avail on-ground advisory and transaction services from JLL. While Snapdeal will provide a seamless online real estate platform to enable home searches, JLL will organise guided site visits, help clients negotiate with developers and assist with documentation and mortgages.

Anuj Puri, Chairman & Country Head, JLL India, said, “E-commerce is evolving rapidly and proving to be a major disruptor of traditional marketplaces. In November 2015, India’s internet user base was around 402 million – today, it stands at just over 462 million. There is no ignoring the power of the Internet and the online marketplace, and we will leave no stone unturned to leverage this power. This partnership underscores our mission to remain future-ready and ahead of the curve.”