News
Roadies Rostel aims Rs 100 cr revenue, opens 15 experiential holiday resorts
New Delhi, June 9 2023: Roostels India, in collaboration with Viacom18 Consumer Products, announced the launch of ‘Roadies Rostel’. Roostels India and the consumer products arm of Viacom18 launched the first-of-its-kind experiential modern space in Ahmedabad to live the Roadies experience and connect with like-minded people.
The first resort under this brand is called Roadies Rostel Leisure Arc and will be opening in Ahmedabad. Roadies Rostel has set an ambitious target for itself and is eyeing opening 15 franchise-based theme hotels in prominent holiday locations by the end of this financial year. These holiday destinations include Bengaluru, Shimla, Manali, Kasauli and Goa. The company is also looking at garnering gross revenue to the tune of Rs 100 crore.
Ankit Gupta, Founder and Director of Business Development, Roostels India said, “We are pleased to embark on this strategic partnership with Viacom18 Consumer Products and launch Roadies Rostel. Indian travellers are looking for resorts that offer adventure, experience, luxury, and quality of life.Through this brand, we are looking to capture the diverse travellers base. We stay committed to our plans to expand operations in the country and will continue to bring distinctive services to tourists visiting India’s popular destinations”.
Sachin Puntambekar, Business Head, Consumer Products, Viacom18, said, “In the spirit of adventure and relentless passion, we are thrilled to announce our collaboration with Roostels India for the exciting launch of Roadies Rostel. Together, we aim to embark on a thrilling odyssey, redefining the boundaries of hospitality and bringing the spirit of Roadies to the realm of travel and backpacking. Roadies Rostel will lead to an adrenaline flow, and wanderlust ignite, creating an unforgettable experience for travellers seeking an extraordinary blend of comfort and excitement.”
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