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Sales of homes priced >Rs 80 lakh up in Gurugram with a 30% share in 2021

New Delhi, February 23, 2022: The sale of premium and luxury homes in the Millennium City has been rising steadily post the pandemic. Latest ANAROCK data indicates that of a total of 15,590 units sold in Gurugram in 2021, approx. 30% were homes priced above Rs 80 lakh. In pre-pandemic 2019, of 13,250 units sold, the share of these homes was 24%.

Santhosh Kumar, Vice Chairman – ANAROCK Group says, “The trend in 2020 almost matches that of 2019; the pandemic struck at a time when housing trends in Gurugram were beginning to improve. The sales share of affordable housing was similar to 2019 – of 11,170 units sold, around 65% was of affordable housing, while homes priced over Rs 80 lakh had a mere 15% share.”

% Share of Home Sales Across Budgets

Year	<INR 40 Lakh	INR 40 Lakh-INR 80 Lakh	>INR 80 Lakh	Total Units Sold
2019	60%	16%	24%	13,250
2020	52%	23%	25%	7,240
2021	42%	27%	30%	15,590

Source: ANAROCK Research

The pandemic has initiated a significant increase in demand for premium and luxury homes in Gurugram. One of the defining features of premium and luxury homes is their larger size, which became the new imperative because of the WFH culture. Low interest rates, developer discounts and offers, and homebuyers’ preference for state-of-the-art amenities further contributed to this momentum.

Gurugram Supply Trends

Following the new consumer demand, developers began increasing the supply of homes priced over Rs 80 lakh. ANAROCK data shows that of 18,540 units launched in Gurugram in 2021, approx. 6,040 units (33%) were priced Rs 80 lakh.

In 2019, 4,080 units out of a total of 19,350 (21%) launched in Gurugram were in the premium and luxury categories – denoting an increase of 48% in the supply of the homes priced more than Rs 80 lakh in 2021 as against 2019.

% Share of Total New Launches Across Budgets

Year	<INR 40 Lakh	INR 40 Lakh-INR 80 Lakh	>INR 80 Lakh	Total Units Launched
2019	64%	15%	21%	19,350
2020	65%	20%	15%	11,170
2021	41%	27%	33%	18,540

Source: ANAROCK Research

Total Units Launched in Gurugram

Year	<INR 40 Lakh	INR 40 Lakh-INR 80 Lakh	>INR 80 Lakh	Total Units Launched
2019	12,310	2,960	4,080	19,350
2020	7,270	2,190	1,710	11,170
2021	7,550	4,950	6,040	18,540

Source: ANAROCK Research

Developers considerably reduced the supply of affordable homes – from 12,310 units in 2019 to 7,550 units in 2021, indicating a drop of 39%. The share of affordable homes in the total new supply thus dropped from 64% in 2019 to 41% in 2021.

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