UrbanWrk Partners with Breathe Aromatherapy to Make Work Smell Good

Mumbai, January 21, 2025: Workspace provider UrbanWrk has partnered with luxury aromatherapy specialist Breathe Aromatherapy to enhance the sensory landscape of its managed workspaces across India.

Fragrance has the power to transform workplaces, offering far more than just a sensory treat. A thoughtfully curated sensory experience can significantly reduce stress and energize the mind, making it a vital element of modern work culture.
This initiative in the managed workspace sector leverages scent’s proven ability to boost productivity, sharpen focus, and reduce stress levels—particularly valuable in urban environments where professionals spend significant time indoors.
The collaboration introduces two bespoke fragrances from Breathe Aromatherapy’s “Fragrances for Spaces” portfolio. The sophisticated Sakura blend will welcome visitors and employees in reception areas and conference rooms, featuring:

• Top notes: Sweet caramel, citrus, and rose
• Heart notes: Herbal essence and blackcurrant
• Base notes: Rich woody and musky undertones
  For washrooms, the invigorating Zesty Citron creates a refreshing atmosphere with citrus notes of orange and mandarin, paired with green and floral undertones.

For washrooms, the invigorating Zesty Citron creates a refreshing atmosphere with citrus notes of orange and mandarin, paired with green and floral undertones.

“This partnership strengthens our commitment to workplace excellence,” says Anuj Munot, Founder and CEO of UrbanWrk. “We’re crafting environments that actively contribute to our clients’ success and wellbeing. It’s about creating spaces that people genuinely look forward to working in.”

Deepa Narayan, Founder and CEO of Breathe Aromatherapy, adds, “Research consistently demonstrates fragrance’s significant impact on cognitive function and emotional wellbeing. Our collaboration with UrbanWrk brings this benefit into the professional sphere.”