Royace Eye appoints Sudhanshu Rai as its COO

Royace Eye Industries (India) Ltd on Monday announced the appointment of Sudhanshu Rai as its Chief Operating Officer. Rai’s roles and responsibilities include nurturing and establishing Royace Eye as the most preferred security & technology solutions brand in the country. Rai would also be foreseeing product development and distribution network expansion of the company.

Sudhanshu Rai is an enterprising business leader and has an experience of leading companies from varied sectors for over eight years. An MBA from IBS-Bangaluru,  Rai is specialised in Marketing and Operations.

Rai in a statement stated that, said, “Royace Eye security solutions are equipped with high end technology designed specifically for easy and real time access to your home or office via Mobile Phone endowing with the best in connectivity, style and security features crafting the next level in the usage of security solutions. The product portfolio would expand at a fast pace and we would be launching more path breaking technology products. My responsibility here would be to provide a renewed thrust and dynamism to the company so that it reaches the aggressive targeted growth trajectory.”

The press release said, the Company is already in process of setting up a manufacturing unit in Jammu, and has plans of creating a separate production line dedicated towards Home, enterprise and car security solutions and products. The Royace Eye plans to achieve revenue of Rs. 600 cr. With its exclusive Home security product range and will be using its existing distribution network to market the product. Currently the company is operating in 14 states via 500 outlets serving almost 38 cities, Rai informed.