Assetz Unveils 700-plus Plots, 6.8 Acres of Premium Amenities Beside 190 Acre Lake

Bengaluru, May 6, 2025: Assetz, Bengaluru’s leading real estate developer, has announced the launch of The Secret Lake, a luxury plotted development located on IVC Road, Devanahalli.

It’s just a 10-minute drive from the upcoming Foxconn Centre in KIADB Phase 3, Harrow International School and the Padukone-Dravid Centre for Sports Excellence. With an emphasis on human-centric planning, The Secret Lake brings together the calm of nature and the ease of urban access, crafted for those seeking both peace and proximity.

This project is where design meets intention. Developed in association with Equinox Global Shelters, an experienced player in plotted layouts, this project offers a majority of spacious plots ranging from 1,200 to 2,000 sq ft, along with abundant open spaces and state-of-the-art amenities with a scope of future development.

Over 20 acres are dedicated to open spaces—including 6.8 acres for amenities and clubhouse and 4.8 acres for landscaped green spaces—all beside a pristine 190-acre lake.

Complementing its scenic location and thoughtfully laid out master plan, The Secret Lake boasts top-tier infrastructure with special emphasis on sports amenities such as Padel Tennis, Pickleball and more.

The roads with pedestrian pathways are lined with a three-tier avenue plantation, which transforms every street into a living, breathing boulevard. Every element of infrastructure here reflects an ideal blend of form and function.

The Secret Lake draws its name from the serene, almost hidden 190-acre lake, making it a natural gem tucked away from the city’s noise yet deeply connected to it, balancing city life and nature retreat.

Rohit Cariappa, Director, Head of sales and CRM, Assetz Property Group, said, “With the launch of The Secret Lake, we’ve moved beyond just selling plots to creating a holistic ecosystem.” This plotted development isn’t just about owning land; it’s about being part of a community where every aspect of modern, healthy living has been carefully considered, he added.

Sunil Pareek, Executive Director, Assetz, added, “Besides high-rises and townships, plotted development is one among the segments in Assetz’s diversified portfolio. We’ve created value addition while serving our targeted customer segment with over 145 acres of plotted developments.”

Assetz’s plotted development projects are “premium in nature with top-grade infrastructure spends and are built to last for decades. Our locations and infrastructure are reflected in our average sale price, which is close to 7,000 per square foot in FY25”.