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Gurugram Premium Segment Drives Projected Rs 6.65 Lakh Crore Market: ANAROCK

New Delhi, November 11, 2025: The Indian residential market is undergoing a seismic shift, transforming from a broad – based demand cycle into a highly valued region, spearheaded by the premium segment. According to recent data from ANAROCK group, the market is poised to change value records, even as unit sales volume are expected to experience a stagnation.

The ANAROCK research projects that the total housing sales value across the top seven cities is set to surge by 20 per cent year – on – year in FY 26, potentially exceeding INR 6.65 lakh crore. This growth is independent of volume expansion, since unit sales are expected to stagnate or grow by no more than 4 per cent. The trend underscores a decisive migration of market momentum towards high – net – worth homebuyers.

Aspiration Trending

The shift is starkly visible in new project launches across Delhi NCR. The report noted that 42 per cent of new project launches is H1 FY 26 falls in luxury and ultra – luxury categories. The demand has seen a surge towards larger homes which feature premium amenities, including high security, technologically – abled facilities, and wellness – focused areas. The buyers in this category generally involve HNIs, NRIs, startup founders, and affluent leaders in the corporate realm. This shift is the result of rising disposable incomes of homebuyers and lifestyle preferences. Other macro – economic events like government policies, stock market gains, and new launches also drive this shift.

Gurugram as Luxury Epicenter

The NCR stands out as the epicentre of this luxury–driven market. NCR, alongside Chennai dramatically outperformed other cities in H1 FY 26, achieving 74 per cent of its entire FY 25 sales value in just six months. Within NCR, Gurugram has achieved the status of premium real estate across North India. The city is a magnet for affluent homebuyers seeking high – end homes which combine permanence, prestige, and privacy.

  • Dwarka Expressway: This corridor is the prime destination for high–end developments, combining premium amenities with easy accessibility to business hubs. It appeals strongly to investors and end – users due to significant infrastructure prowess and next – generation housing projects being launched around the corridor.
  • Golf Course Extension Road: Already established as a premium address, the GCER continues to attract high – value transactions due to its concentration of exclusive, branded residences and proximity to premium retail and corporate centers.
  • Southern Peripheral Road: The SPR is a prominent development region, quickly evolving into a strategic alternative. It also connects the existing luxury hubs and offers large land parcels for aspirational, master – planned townships. Its development is driving high – ticket villa and luxury apartment deals.

These micro markets across Gurugram cater directly to the real estate segments’ preference for lifestyle and investment – driven purchases.

Vineet Dawar, President-Sales & Strategy, Elan Group, said, “The Indian housing market is entering a phase where discerning buyers are prioritising quality, design, and long-term value over sheer volume. With total sales projected to exceed INR 6.65 lakh crore in FY 2026, even as unit growth remains modest, it is evident that homebuyers are gravitating towards premium, thoughtfully crafted residences that offer enduring lifestyle and investment value. This presents an opportunity to lead by example, creating developments that set new benchmarks in design, sustainability, and elevated living experiences. In a market where volume alone no longer defines success, it is innovation, excellence and trust that distinguish true leadership, and these are the principles guiding our journey forward.”

Manik Malik, CEO, BPTP, said: “The Indian housing market is clearly moving up the value curve. While overall sales volumes remain steady, we are seeing a marked increase in transaction value—driven by a surge in premium and luxury home sales. This shift is especially visible in NCR markets like Gurugram, where discerning end-users and aspirational buyers are prioritizing quality, location, and lifestyle amenities over size or discounts.

“At BPTP, our premium offerings continue to attract strong traction from upwardly mobile professionals, GCC occupiers, and domestic HNIs. The market is maturing—not just in terms of price points, but in the expectations from gated communities, wellness infrastructure, and sustainable design. We believe this value-led growth is structurally strong and will continue to shape FY26 as a year of resilient, aspiration-driven demand.

Rajat Bokolia, CEO, Newstone, said: “The primary takeaway from the FY 2026 projection is the clear segmentation of India’s top housing markets. While the total sales value, which was at an impressive amount of INR 5,59,290 Cr approx. in FY 2025 for over 4.2 lakh units, is forecasted to exceed INR 6.65 lakh crore, a double – digit growth. The market is seeing sustained demand in the premium segment, driving up the average transaction size and ensuring price resilience. However, the projected stagnation in sales volume, with unit growth not crossing 4% is a critical signal. It indicates that high interest rates and stable inventory are preventing broad – based consumption. The market is evolving, prioritizing high – value asset growth over mass volume expansion, confirming a desire for quality among affluent buyers.”

In conclusion, the confidence in Gurugram’s premium real estate is reflected in the large – scale project launches by major developers. As infrastructure investment bolsters the region’s long – term appeal, the ANAROCK data confirms that India’s real estate narrative is now firmly dominated by the affluent buyer. With Gurugram’s premium corridors and mega – infrastructure projects dictating the pace of this growth, this growth is all the more visible.

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