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Magicbricks launches home fest in partnership with SBI

Real estate portal Magicbricks, in partnership with SBI, has launched an online home buying festival www.magicbricks.com/hbf.The three-week festival started on Friday and will be on till June 30.
According to a press release, the festival will highlight prime investment hotspots across the metros. It will feature in-depth analysis of properties, infrastructure updates, brief master plan information, as well as risk profile and capital growth forecast for consumers looking to purchase real estate properties. This information will be available for several regions, spread across seven metros.
The release said the HBF has been conceptualised to help buyers choose their dream homes so that that they can make informed purchase decisions based on demand and supply trends, configuration of homes and even the price movement of top five localities by consumer preference in last quarter.
The festival will have a wide variety of offers on multiple project offerings, a dedicated section to ‘Know your Developer’, invaluable advice from property experts on call and home loan offers and even Flash Sales for buyers , for the first time ever
Partnering with Magicbricks for Home Buying Festival (HBF), SBI is the presenting sponsor. SBI is also giving two attractive offers to the consumers. The first offer is for the consumers who have existing home loans, can now transfer their home loan to SBI at 0 percent processing fee. While the other offer is for the consumers buying SBI approved projects on who can now avail a 50 per cent waiver on processing fee.
Speaking about the initiative, Sudhir Pai, CEO, Magicbricks said, “Property festivals are usually designed around deals & discounts. Our understanding of consumers suggest that they are seeking quality data and decision making support which allows them to cut through the noise, and choose the right property. In line with this, the current HBF, while it does offer deals and discounts, but the emphasis is on quality of content and research, enabling the right investment decision in the targeted investment hotspots”
Rajnish Kumar, MD, SBI, said, “Festivals such as these tend to attract a lot of interest. During times like these, there is a lot of interest in deals, discounts, and other such information, which attract consumers to the platform.”
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