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NCR Affordable Housing Sales Share Dips to 24% in H1 2024, Luxury Up to 45%: ANAROCK

New Delhi, July 31, 2024: From epicenter of unscrupulous real estate activities to one of the country’s most vibrant realty markets, NCR has come a long way. The region has seen several notable trend reversals in the past five years. Among them – housing demand is now heavily tilted towards the luxury housing segment.
Latest ANAROCK data indicates that out of NCR’s total housing sales of approx. 32,200 units in H1 2024, an over 45% share was in the luxury segment, and 24% in the affordable segment. Back in 2019, sales of luxury homes were a mere 3% while the affordable sales share stood at 49%.
In terms of overall sales numbers:
- Approx. 14,630 luxury units were sold in NCR in H1 2024, against approx. 1,580 units in entire 2019.
- Approx. 7,730 units are sold in the affordable segment in H1 2024, against approx. 23,180 units in 2019.
| NCR: Housing Sales in H1 2024 & % Share across Budget Segments | ||||
| City | Total Units sold | < INR 40 Lakh | INR 40 Lakh – INR 1.5 Cr | > INR 1.5 Cr |
| NCR | 32,200 | 24% | 31% | 45% |
| Gurgaon | 17,570 | 27% | 14% | 59% |
| Noida + Gr. Noida | 8,425 | 13% | 45% | 42% |
| Rest of NCR | 6,205 | 31% | 57% | 12% |
| NCR: Housing Sales in 2019 & % Share across Budget Segments | ||||
| City | Total Units Sold | < INR 40 Lakh | INR 40 Lakh – INR 1.5 Cr | > INR 1.5 Cr |
| NCR | 46,920 | 49% | 47% | 3% |
| Gurgaon | 13,250 | 43% | 53% | 4% |
| Noida + Gr. Noida | 21,770 | 44% | 52% | 4% |
| Rest of NCR | 11,900 | 66% | 33% | 1% |
Source: ANAROCK Research
Gurugram

Anuj Puri, Chairman – ANAROCK Group, says, “Among all NCR cities, Gurugram has been the most active real estate market in recent years. Millennium City saw approx. 17,570 units sold across different budget segments in H1 2024. Of these, a whopping 59% (approx.10,365 units) were luxury homes, followed by 27% (approx. 4,710 units) in the affordable segment.”
“Back in 2019, Gurugram saw approx. 13,245 units sold, of which 43% or approx. 5,740 units were affordable housing,” says Puri. “The sales share of luxury homes was just 4%, or approx. 470 units.”
Noida & Greater Noida
Noida and Greater Noida together saw approx. 8,425 units sold in H1 2024. Of this, 42% (approx. 3,550) units were luxury homes and just 13% (approx. 1,100) units were in the affordable segment. The highest sales share – 3,770 units or 45% – was in the mid and premium segments priced between INR 40 lakh and INR 1.5 Cr.
In 2019, these two cities together saw the highest sales in NCR – approx. 21,770 units. Of this, 44% (approx. 9,565) units were sold in the affordable segment, and just 4% (approx. 990) units were in the luxury segment. The maximum sales of 11,215 units or 52% were in the mid and premium segments together.
Other Cities
Ghaziabad, Faridabad, Delhi and Bhiwadi together saw approx. 6,205 units sold in H1 2024, of which the luxury segment accounted for 715+ units, while affordable housing saw 1,920 units sold. The maximum sales of approx. 3,570 units were in the mid and premium segments.
Back in 2019, these cities saw approx. 11,900 units sold, of which the highest share of approx. 7,875 units were in the affordable segment, followed by approx. 3,910 units in the mid and premium segments. Just 115 units sold were luxury homes.
New Supply Dynamics – City-wise
| NCR: New Supply in H1 2024 & % Share across Budget Segments | ||||
| City | New Units Supply | < INR 40 Lakh | INR 40 Lakh – INR 1.5 Cr | > INR 1.5 Cr |
| NCR | 24,300 | 11% | 12% | 77% |
| Gurgaon | 15,530 | 16% | 1% | 83% |
| Noida + Gr. Noida | 7,320 | 1% | 35% | 64% |
| Rest of NCR | 1,450 | 0% | 26% | 74% |
| NCR: New Supply in 2019 & % Share across Budget Segments | ||||
| City | New Units Supply | < INR 40 Lakh | INR 40 Lakh – INR 1.5 Cr | > INR 1.5 Cr |
| NCR | 35,280 | 47% | 41% | 12% |
| Gurgaon | 19,350 | 53% | 33% | 14% |
| Noida + Gr. Noida | 7,040 | 14% | 70% | 16% |
| Rest of NCR | 8,890 | 62% | 33% | 5% |
Source: ANAROCK Research
New supply in the region has followed demand, with developers adding more supply in the luxury segment and curtailing it in the affordable segment. Out of approx. 24,300 units launched in NCR in H1 2024 across budget segments, just 2,570 units or 11% were in the affordable segment – a massive 18,600 units, or 77%, were in the luxury segment.
Contrastingly, in 2019, out of approx. 35,280 units launched in the region, over 47% or approx. 16,680 units were in the affordable segment and a mere 12% (approx. 4,230 units) were in the luxury segment.
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