ASK Curated Luxury Asset Fund I Enters Goa Market with Ultra-Luxury Villa Project in Arpora
Mumbai/Goa, May 13, 2026: In a landmark move for the coastal state’s real estate sector, the ASK Curated Luxury Asset Fund I (ASK CLAF I) has announced its inaugural investment in Goa. According to a press release, the Fund, a specialized investment platform co-sponsored by India Sotheby’s International Realty and ASK Property Fund, has partnered with the Goa-based Priority Group to develop “Ananda Nilaya,” an ultra-luxury villa project situated in the prime hillside locale of Arpora, North Goa. This collaboration signifies one of the first major institutional capital commitments to Goa’s burgeoning luxury residential market, traditionally dominated by individual and smaller-scale investors.
Spanning 5.12 acres, Ananda Nilaya is positioned as a premium hillside sanctuary overlooking the sea, located just 2 km from the iconic Baga Beach. The development is designed to meet the rising demand for sophisticated second homes, featuring an expansive 18,000-square-foot clubhouse and high-end amenities. To ensure an eco-sensitive and world-class aesthetic, the partners have commissioned the renowned architectural firm Stapati—famous for projects such as Alila Diwa Goa—and landscape experts Terra Firma. The project has already secured all necessary regulatory clearances, including RERA approval.
The partnership highlights a strategic shift toward backing established local developers. Priority Group, led by Parind and Swapneel Nachinolcar, has been a fixture in Goa’s real estate and automotive sectors since 2007, maintaining a zero-debt profile and a record of delivering 16 successful projects. Beyond residential construction, the project plans to integrate managed services, exploring tie-ups with global lifestyle brands for villa management and leasing. This structure aims to provide an ROI-driven model for buyers interested in both a luxury lifestyle and managed rental income.
Amit Bhagat, Co-Founder, CEO & MD of ASK Property Fund, noted the strategic importance of the location, stating, “Goa has evolved into one of India’s most aspirational luxury second-home markets, attracting discerning buyers from across the country. Through Ananda Nilaya, we are partnering with a reputed local developer with deep market understanding and a strong delivery record to create a differentiated luxury villa community in one of Goa’s most sought-after destinations.”
Echoing this sentiment, Amit Goyal, MD of India Sotheby’s International Realty, emphasized the project’s community-building potential. “We look forward to the launch of this exceptional project in one of Goa’s most desirable destinations, offering unmatched views and a highly curated living experience. Our endeavour will be to leverage our network and expertise to bring together a like-minded community of discerning luxury buyers,” Goyal added.
For Priority Group, the institutional backing serves as a significant validation of their local expertise. Managing Director Parind Nachinolcar remarked, “Institutional capital investing with us is a testimony to our hard work, governance standards and delivery orientation over the years. Ananda Nilaya is a unique hilltop development overlooking the sea in Arpora, and by bringing on board renowned architects Stapati, known for their eco-sensitive and design-led projects, along with Terra Firma as landscape consultants, we aim to create a benchmark-setting villa development that elevates luxury living standards in Goa.”
