Real Estate Gets Diwali Booster, Luxury Home Sales Up 25%

New Delhi, November 1, 2025: This festive season has revitalized the real estate market in Delhi-NCR. Housing sales have seen a 20 to 25 per cent hike between Dussehra and Diwali this year. According to an Anarock Research report, a total of over 100,000 housing units are expected to be sold in seven major cities during this festive quarter (October-December 2025), with the NCR and Mumbai regions contributing the most.

Many areas in the NCR have seen an average of 15 to 20 per cent more bookings in 2025 compared to 2024. This data reflects a return of confidence in the sector and new buyer preferences—where ready-to-move-in, luxury, and properties from branded developers are now the most preferred.

According to Anuj Puri, Chairman of realty consultancy Anarock, “Listed developers have performed much better this time than smaller players. Both sales and bookings have increased by 10 to 25 percent year-on-year.”

Experts believe that real estate in the NCR is no longer a seasonal market. Continuously expanding infrastructure projects—such as the Noida International Airport, the Jewar Expressway, and the Delhi-Meerut Rapid Rail Corridor—have provided a lasting boost to residential demand in the region.

According to data from CREDAI Western UP, a combined total of over 8,500 units were sold in Noida, Greater Noida, and Ghaziabad this Diwali season. The average ticket size ranged from INR 70 lakh to INR 1.5 crore.

Real estate analysts say that this surge is not solely festival-driven, but is also driven by strong economic signals. Confidence has returned to the market, and buyers are now prioritizing real estate as a safe investment.

Dinesh Gupta, President of CREDAI, Western UP, said, “Home buying during Dhanteras and Diwali reached record levels this year. Noida and Greater Noida alone saw a jump of up to 30 per cent. Buyers are now more focused on not just location, but also the developer’s reliability and project amenities. We saw many customers take the keys to their ‘dream homes” during the festivals.”

Infrastructure as Driver

Dinesh Jain, CMD of Exotica Housing, said, “The infrastructure in Noida and Greater Noida has strengthened significantly over the past few years, with wider roads, metro connectivity, and new expressways energizing the real estate market. Buyer confidence was clearly visible this Diwali season, as improved infrastructure led to increased interest in both investment and home purchases.”

Shailendra Sharma, Chairman, Renox Group, said, “Along with excellent infrastructure and connectivity, it is almost impossible to find a low-density project in this location which is one of our key strengths. We’ve received an even better response this year for our housing project, which is equipped with world-class amenities and superior quality in Sector 10, close to the rapidly developing institutional sector.”

Promising Delivery

Suresh Garg, CMD of Nirala World, said, “Our OC projects have seen strong sales this year, as they did last year. Buyer interest has increased in the mid- to premium-segment market. Customers who were previously in a wait-and-see mode have now made their purchase decisions.”

Lt. Col. Ashwani Nagpal (R), COO, Diligent Group, said, “The festive season has brought positive signs for NCR real estate. Stable home loan rates and better payment schemes have made home ownership affordable. We have revived a stalled project and also applied for OC for one tower, this has increased the confidence of home buyers which has impacted the bookings for other towers.”

Quick Revival

According to Himanshu Garg, Director, RG Group, “There is a strong desire among people to buy homes, especially in areas like Noida and Greater Noida, where infrastructure and connectivity are rapidly developing. Buyers are now making decisions not just about investments, but about their dream home.”

According to Pankaj Kumar Jain, Director, KW Group, “The luxury segment has driven the market this time in NCR still today’s buyer prioritizes trust, location, and lifestyle value, not just price. Market has shown a strong demand for homes under ready-to-move-in projects compared to last year.”