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Empowering First-Time Buyers and Investors in Gurugram’s Dynamic Market: The Asset Deals Approach

As Gurugram continues to evolve into one of the most promising real estate destinations, navigating its fast-paced and ever-expanding property landscape can be daunting, especially for first-time homebuyers and investors. 

In this exclusive interview with Realty&More, Viineet Chellani, Founder and MD, Asset Deals, a new-age real estate advisory firm, shares how their consultative approach, local expertise and commitment to long-term value are helping clients make informed, confident decisions. From identifying high-growth micro-markets to offering end-to-end support even beyond the transaction, Asset Deals is setting new benchmarks in trust, transparency and client empowerment.

How does Asset Deals help first-time homebuyers and investors make informed decisions in a dynamic market like Gurugram?

At Asset Deals, we simplify the homebuying and investment journey for first-time buyers by offering them end-to-end support. We begin by understanding each client’s budget, lifestyle, and goals, and then curate property options based on in-depth market research. Our team facilitates site visits, explains legal and financial processes and ensures complete transparency at every step. Whether it’s a residential apartment or an income-generating commercial asset, we help buyers assess long-term value and risk. By combining local expertise with unbiased advice, our aim is to empower our clients to help them be confident and make informed decisions in one of India’s most dynamic real estate hubs.

What makes Asset Deals different from other real estate advisory firms in terms of long-term value creation and trust-building with clients?

What sets us apart is our commitment to long-term relationships over short-term transactions. We prioritise transparency, avoid misleading closures and offer honest, research-backed advice that aligns with our clients’ best interests. Our approach is consultative, focused on helping buyers and investors make choices that create lasting value.

Even after a deal is closed, our support continues through post-sale assistance and portfolio guidance. This consistency, integrity and after-sales commitment have helped us build deep trust and long-standing associations with our clients.

Can you share insights on emerging micro-markets or untapped investment opportunities in Gurugram that buyers and investors should watch out for?

Certainly. Gurugram has completely turned into a lucrative city for real estate investments. We are seeing a shift towards its emerging micro-markets like Golf Course Road, New Gurgaon, Sohna Road and SPR. Even though these markets are still maturing yet the potential they hold is massive.

A Square Yards report even pointed out that the Dwarka Expressway also saw the highest surge in residential supply post-pandemic, becoming Gurugram’s top market for new launches since 2020. In 2024 alone, property prices here jumped 29 per cent YoY, closely followed by New Gurugram and Sohna, where infrastructure upgrades and planned communities are creating ripe ground for investment. Hence, for investors and buyers, it’s about getting in before these markets hit their peak.

Gurugram has evolved into one of India’s top real estate hubs. What key trends are shaping the city’s real estate market, especially in residential and commercial segments?

Gurugram’s growth story has entered a new phase. On the residential side, we’re seeing buyers gravitate towards larger homes, better amenities and gated communities, especially in the micro-markets as talked about earlier. On the commercial front, flexible offices, green-certified buildings and integrated business parks are dominating demand. There’s also a noticeable uptick in investor interest in income-generating commercial properties. Overall, the market is getting smarter, more premium, and future-ready.

With infrastructure developments like the Dwarka Expressway and rapid metro expansion, how do you see the real estate investment potential evolving in different sectors of Gurugram?

Infrastructure has become the real game-changer for Gurugram’s real estate story. With big-ticket projects, like the Dwarka Expressway, Delhi-Mumbai Expressway and metro expansions, connectivity across the city has improved drastically, making established and emerging sectors more accessible and attractive.

Due to this connectivity boost, areas like SPR, New Gurugram and Sohna are now witnessing a surge in demand. What’s more, these pockets are seeing a rise in premium residential offerings, drawing buyers looking for quality living with long-term value. As Gurugram continues to grow outward, infrastructure will remain the key driver unlocking new investment potential.

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